You’ve probably called a company and gotten a rude response on the other end before. How did it make you feel? Chances are you didn’t feel like your business would be valued and likely went to another provider of that service. The same can happen in the heavy truck parts business if you’re not careful.
Selling heavy truck parts can be a lucrative business, but it can also be challenging when a lot of your business is done over the phone. If you have the resources and the knowledge to sell the parts, it can be a great way to make a living and improve your business. Here are some tips for answering inbound calls to ensure you get the most out of them:
- 1. Establish a quality reputation and online presence for selling heavy truck parts. Make sure your customers know you are a reputable source for parts. Answer the phone politely and announce your name, the company name or your slogan (Today is a great day at Lucky’s Truck Parts. How may we help you?).
- 2. Emphasize quality over price. TPI features show you a market price when posting parts. Make sure your customers know that you are offering high-quality parts at a reasonable rate by posting pictures of the parts once cleaned. Focus on the value you bring to solving their problem.
- 3. Be able to answer questions thoroughly. Be able to talk about the parts in detail and be able to answer any questions or concerns the customer may have. When posting a part, the description speeds up the process the customer requires to make a buying decision. By entering as much information as possible, you increase efficiency.
- 4. Keep prices low and flexible. Be willing to discount the parts if the customer is buying a large quantity. Ask a question such as does your truck need anything else? If they are only buying a single part and ask for a discount, state that you do not offer discounts on single purchase orders. If they know you will give them a deal on quantity it makes them feel special. This helps cycle your inventory faster.
- 5. Be able to provide a delivery schedule for the parts, and be able to provide a timetable for when the parts will be delivered (even if it’s just a ballpark guess). You can also work with TPI to discuss our new freight integration, where you connect your current freight provider to save time when using our systems.
Sell parts efficiently and faster to more people. Maximize revenue and create a customer base with every call. Treat each call as a potential larger sale in the future. If they bought from you once and had a better experience than with the other yard, they will remember you and call you first. “Buy a filter today but buy a truck tomorrow!”.
